There is a digital billboard that has turned quite a few heads in Greensboro, N.C. the last two days and grabbed national media attention. The jury is still out though on whether this billboard is truly due to a woman scorned or just a clever marketing ploy.
The message on the billboard reads:
“Michael, GPS Tracker – $250, Nikon Camera with zoom lens – $1600, Catching my lying husband and buying this billboard with our investment account, – Priceless. – Jennifer.”
There is also a small note underneath it that says, “Tell Jessica you’re moving in!”
Initially, the general consensus was a woman named Jennifer was mighty angry.
However today a new digital message reads, “Jessica – Meet me at Yodaddy’s at 7:00 p.m. for some wine therapy. -Jennifer.” Yo Daddy’s is a local restaurant and it turns out the company that owns Yo Daddy’s owns the digital billboard.
Sounds like this could be a marketing ploy. Either way, it works! If it is marketing it is pretty clever and if not, Michael better watch his back!